A website isn't a brochure. It should work while you sleep.
We build websites that answer the phone, book the job, and chase the lead. Automatically. Around the clock. Your best salesperson never clocks out.
Visitor → booked revenue — automated, 24/7
No human in the loop until revenue needs a signature. Every step logged.
Most commonly deployed for local service businesses.
Not here? Smart Websites works anywhere a phone rings after 5pm and leads convert on speed. Click through to see the match.
Home Services
HVAC, plumbing, roofing, electrical. Where 40% of calls come after 5pm — and go to voicemail.
Dental & Medical
Practices losing new patients to whoever answers first. AI concierge + booking = filled chairs.
Legal
Intake is everything. Qualify, schedule consults, and hand off warm leads without an intake coordinator.
Real Estate
Instant response on listing inquiries. Book showings at 11pm. Follow up automatically for 30 days.
Med Spa & Beauty
Instagram DM volume, walk-in inquiries, booking, and review harvesting — on autopilot.
Trades & Contractors
Quote calculators, instant SMS replies, and review requests after every job completion.
We didn't invent the problem. The data did.
Your website went to sleep at 5pm. Your competitors didn't.
Most small business websites are digital brochures. Pretty, maybe. But they don't answer questions, qualify leads, book appointments, or follow up. The phone rings at 9pm — and nobody picks up. That's your competitor's Tuesday.
Of first-time inquiries made outside business hours get no response at all. Every one of them is a qualified lead that walked to a competitor instead.
Leads contacted within 5 minutes are 21× more likely to convert than those contacted at 30 minutes. Your inbox can't keep up. Your website can.
Average SMB loses over $500/month to missed calls and slow follow-up. For home services and medical, it's 10× that. Your website is the fix — if it actually works.
Your numbers, in real time.
Drop in your actual lead volume, deal size, and how long it usually takes to respond. We'll show you the revenue quietly leaking out of your funnel every month. Math uses industry-standard response-time conversion data.
Based on published benchmarks: leads contacted within 5 minutes convert at roughly 25%; at 1 hour, 8%; at 24 hours, 2%. ~35% of SMB inquiries arrive after hours; most are never returned.
Six jobs your website should already be doing.
Every capability below runs on its own once launched. Built on the same AI infrastructure we ship to six-figure enterprise clients — productized for SMBs.
AI Concierge
An on-site assistant trained on your services, pricing, and FAQs. Answers questions in seconds, qualifies buyers, books meetings.
Missed-Call Text-Back
Every missed call auto-triggers a friendly SMS within seconds. Most buyers reply. Most competitors don't offer this.
AI Booking
Visitors book real appointments on your calendar from the chat, the hero, or the footer. No forms. No email ping-pong.
Lead Router
Every inquiry is scored, enriched, and routed to the right person in Slack, email, or your CRM — with a clean summary.
Automated Follow-Up
Leads that don't convert immediately get a polite, on-brand sequence across email and SMS until they do — or opt out.
Review Harvesting
After every job or appointment, we automatically ask the happy ones for a Google review. Your reputation compounds.
From visitor to booked job. In under a minute.
This is a real-time replay of a smart website conversation — and the automations it triggers behind the scenes. No humans touched this job until the tech arrived at the door.
Behind the scenes
Every message above triggers real work across your stack. Here's what happens in parallel.
Live in 4 weeks. Compounding from day one.
No months-long design cycles. No rip-and-replace. We productized our enterprise process so SMBs can ship a six-figure-quality site in a month.
If the AI concierge can't save you more than it costs within 90 days, we refund the MRR. We only pick clients where the math is honest.
Map
Week 1We map your services, your ideal customer, and the exact moments where money leaks out today. You approve the strategy before we touch design.
Build
Weeks 2–3We design and ship your site at the quality bar of our premium clients. Same team, productized process. Concierge + automations wired into your stack.
Launch
Week 4We train your AI on your docs, connect your calendar and CRM, and go live. You get a 30-day monitoring window where we tune everything that drifts.
Learn
OngoingEvery month we review what the site learned — what questions buyers asked, what converted, what didn't — and tune it. Your website gets smarter on autopilot.
What 24/7 actually looks like.
Six real moments from a typical day on a home-services Smart Website. Every event fires automatically. Every dollar tracked back to a specific conversation. You slept through half of these.
Lead #1 captured
Contractor fills out the contact form on his commute. AI concierge qualifies him, schedules a site walk for Thursday, and drops a summary in Slack.
Missed-call text-back converted
Homeowner calls while you're on another line. 6 seconds later she gets a text. She replies with her address. Booked before you hang up the other call.
Concierge handled 4 pricing questions
All four visitors got accurate answers pulled from your docs. One converted to a booked estimate. The other three are in the follow-up sequence.
7-day-old lead reactivated
Lead from last week who never replied gets the day-7 follow-up SMS. Replies 'Still need to talk.' Routed to your best closer automatically.
Emergency booking taken
Burst pipe at 8pm. AI triages the urgency, books the earliest emergency slot, and pages the on-call tech. You find out when you wake up.
Review request auto-sent
Job that closed this morning gets a friendly review request SMS. Happy customer drops a 5-star Google review before midnight. Reputation compounds.
Plugs into the tools you already run on.
Your calendar, CRM, SMS, email, and payments already work. We wire the site into them. If it has an API, we connect it.
Productized pricing. No surprises.
Every tier is a fixed setup plus a predictable monthly. No hourly billing, no surprise invoices. Start where you are, upgrade when the numbers prove it.
A premium 5-page site built to our full quality bar. No automations — yet. For businesses that need to look credible before they're ready to automate.
- 5-page custom design & build
- Mobile-perfect, SEO basics
- Contact form → email
- Hosting, SSL, backups
- 1 content update / month
- AI concierge
- Missed-call text-back
- Lead router & follow-up
- AI booking
Everything in Foundation, plus the full automation core: AI concierge, missed-call text-back, lead router, booking, and automated follow-up. This is where most clients live.
- Everything in Foundation
- AI concierge trained on your docs
- Missed-call text-back
- AI booking → your calendar
- Lead router & scoring
- Automated follow-up sequences
Adds AI voice receptionist, instant quote calculator, review harvesting, and monthly conversion optimization. Replaces Podium, Birdeye, and a chatbot — for less than any of them.
- Everything in Starter
- AI voice receptionist (24/7)
- Instant quote calculator
- Review harvesting automation
- Monthly CRO + A/B testing
- Priority support
Built for multi-location operators and teams who need custom agents, advanced integrations, and a dedicated ops partner. The full Agency OS stack, on a monthly retainer.
- Everything in Growth
- Multi-location routing
- Custom AI agents
- Advanced integrations
- Dedicated ops partner
- SLA-backed uptime
Great site, but it won't answer the phone at 9pm. That's what Starter does. One saved missed call covers the month — and you can upgrade from Foundation anytime.
One bill instead of four. And it actually works.
Most SMBs end up duct-taping together a website, a chatbot, a review tool, and a CRM, and hoping they talk to each other. Here's what each category actually covers.
Who this isn't for.
Most agencies won't tell you when their product isn't the right fit. We will. If any of these sound like you, save your money and our time.
You're fine with missing calls after 5pm.
If your phone goes to voicemail every night and that works for you, Smart Websites is overkill. A static site and a good voicemail script will do the job.
You book under 5 new customers a month.
If you're that small, the math doesn't work yet. Start with Foundation for credibility, and come back when your pipeline needs a bigger bucket.
You want the cheapest option, period.
GoDaddy and Wix exist. They ship a site in an afternoon. If price is the only axis that matters, we're not it — and we'll say that honestly.
Still reading? Good. That means the math works. Keep scrolling — the next section builds your scope in 30 seconds.
What would we build for you?
Answer 4 quick questions and we'll recommend the exact tier, the automations that matter most for your business, and a concrete scope with real pricing. Free. No email required to see the result.
The ones we hear most — and the straight answers.
No jargon. No hedging. If something won't work for your business, we'll tell you before you pay.
Your website is the front door. We build the rest too.
Your next customer is on your site right now.
Make sure someone's there to greet them.
Book a 30-minute call. We'll show you the live concierge, model your ROI, and scope your build. Free, no strings.